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Don't just buy the present for a mother (your wife) on Valentine's Day. Actually go shopping with her, and  let her pick out what she wants.

Guys absolutely sweat bullets over this concept. Take a woman shopping for Valentine's Day (you can bring the kids, and you take care of them), and let your wife buy what she wants.

First off, most guys HATE to shop. Sitting in a women's boutique is absolutely boring. Looking at things that simply don't resonate is not about you and what you want. It's about your lady, and the concept that on this special day, you've decided to treat her special and make her happy.

In addition to guys being tough as nails shoppers, there's the added obstacle of them not wanting to spend money. You have to get a grip on this. If you've been married for some time, have kids, etc., and she wants something that seems expensive, do you ever ask yourself what happens when you DON'T go shopping with her?  This is certainly an exercise in trust. Many women are forced to buy what they want or need, then hide it from a spouse by leaving it in the car trunk till it's safe to sneak it in the house.

So guys, if you have to bite your tongue, just try this exercise once on Valentine's Day, and you will have possibly created the first step in developing the type of trust that makes a women feel closer to you--close enough to share the more meaningful things built on trust. Like intimacy that you seek on Valentine's Day, or any day, in fact.

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